Smart Clothing
in 2035
Design strategists are playing an important role in shaping the future direction of companies and organizations.
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Research suggests that smart clothing in the health and well-being sector is being seen as a major disruptive force in the industry.
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My role: Service design and UX research
APPROACH
Tackling a business opportunity through user-centered design
The project applied different user-centered and design thinking methodologies to understand the users, their needs, and then define the value proposition.
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Additionally, opportunities and blue sky scenarios were developed as well as device functions were identified.
KEY LEARNING
In a broad sense, initiating a futures project helped me to understand changes in basic demographics, new technologies, trends against current products, trends supporting current or new products, and increasing commoditization and globalization issues. I learnt that designers are key players in a futures project as they play a lead role in gathering information, producing strong evidence and suggesting future directions for organisations
